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Exchange Update: Everybody Form a Line

An eagle-eyed reader checks in with a downtown heat check: "The Exchange on Broad Street must have just opened its sales office. There is a line a block and a half long, two deep, streaming into the front door." Anybody care to elaborate?

UPDATE: False alarm! That line was for the free concert tickets they're handing out at Wall Street Rising's Downtown Information Center, which is also located at 25 Broad. Fuckers. Everybody back to work.
· Apartments Exchanged for Condos at 25 Broad St. [Curbed]
· Keeping Up with the Starckses on Broadway [Curbed]