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On the Lower East Side, a Big EHH

After distracting us with a Katz's sandwich, they sneak another new Lower East Side hotel past us. Behold the East Houston Hotel, set to open on Houston at Eldridge sometime in early/mid-2007, with room rates ranging from $215 to $400. Sez Gridskipper, "Bounded by HoJo's to the West and a bevy of more boutique albeit expensive hotels to the East, the East Houston Hotel faces an uphill battle. However, there is a gap between the anonymity of HoJo's and the luxury of THOR et al, if EHH can target that market, it should succeed."

EHH—sums up just about exactly how we're feeling, ya know?
· East Houston Hotel Reveal [Gridskipper]
· Katz's is the Meat in LES Development Sandwich [Curbed]