1) The IMG management firm is sticking model Maggie Rizer, tennis pro James Blake, volleyball star Gabrielle Reese and Law & Order veteran Jesse L. Martin in ads for The Atelier (Atelier, Rizer and Martin at right), our recently discovered western friend. It's a Cipriani-like move, but none of the celebs actually own a unit in The Atelier. Oh, and they're also less violent. [Braden Keil/Gimme Shelter].
2) Judas-in-pinstripes Johnny Damon closed on a 39th floor apartment in One Beacon Court for $5.555 million, almost $400,000 less than the previous reported figure. He'll use that extra cash to fund his extensive orphanage arson campaign. [Michael Calderone/M'hattan Transfers]
3) On her extensive Hamptons house hunt, Katie Couric reportedly can't stop leaving her purse in the cars of brokers who show her around. Remarkably, they're not peeking. [S. Jhoanna Robledo/NYMag]