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CurbedWire: Northside Piers Shoots for Occupancy, McStarck, 110 Livingston's New Campaign, Trump Says 'You're Fired!'

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WILLIAMSBURG?It's a big day for the Toll Brothers' Northside Piers (right). Writes a tipster: "TCO inspection for the lower floors today, wish us luck!" Our fingers are crossed. No, not because we're hoping that the building gets its temporary certificate of occupancy, but because we don't want any more roof tar fires. [CurbedWire Inbox]

GRAMERCY?With all this talk about other Gramercy newcomers, the Shvo-repped Gramercy by Starck had to do something to get back in the spotlight, but, uh... "Just heard that Starck's Gramercy signed McDonalds to take ground floor space. Not sure how that fits in with the image being marketed or if purchasers were informed prior to signing contracts." How ... kitsch? [CurbedWire Inbox]

DOWNTOWN BROOKLYN?We knew 110 Livingston had some units for rent, but yeesh, how many? Writes a special tipster, "My boyfriend was in the Borough Hall station this weekend and he said it was COVERED with ads for 110 Livingston rentals. Supposedly they said something like, 'You'll want to bring your checkbook.' Er, okay. Maybe people backed out of their contracts?" [CurbedWire Inbox]

SOHO?The Trump Soho is not off to a good 2008, and it may be getting worse. From deep inside the fortress of StreetEasy, we hear: "I dont think you covered that Core Group Marketing got fired from Trump Soho? I am not sure exactly when this happened because we haven't been getting their listings properly for 2 weeks, but it must have been sometime this past week. The Trump Soho project is not listed on Core's website, and their name is not on the Trump Soho website." Are sales not going well? What happened to those thousands of applications? [CurbedWire Inbox]

110 Livingston

110 Livingston St, Brooklyn, NY 11201

Northside Piers

4 North 5th Street, Brooklyn, NY 11211 Visit Website