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Development Du Jour: The Charles

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Location: 1355 First Avenue btwn 72nd/73rd Streets
Size: 35 floors, 45 full- and half-floor apartments
Prices: $2 million to $16.5 million
Architect: Ismael Leyva
Developer: Bluerock Real Estate
Sales & Marketing: Brown Harris Stevens' ID Marketing Group

The Upper East Side may be crawling with glassy new condo towers, but The Charles has something The Lucida or Georgica or Isis does not: David Collins. The classy interior designer has tackled high-end hotels, restaurants and private residences, mostly in Europe?though he did The London Hotel in NYC?and this is his first "residential collection." Name brand designers don't come cheap, hence the $2 million starting price on these 1-4BR units, which come in at 983 to 3,209 square feet. The blockbuster, howevs, is the 6,700-square-foot triplex penthouse, with nearly 1,500sqft in terraces. Building amenities include a "Skylight Pool," gym, drawing room, library, children's play room, screening room, wine storage and gardens. The building has a limestone base, but this project is top heavy; it's those East River views that should have buyers singing "Take Me Home." Oops, wrong Collins. The sales office (405 East 75th St.) opens tomorrow, and the building will be done in spring 2010. Expect listings to pop up online soon.

The Charles

1355 First Avenue, New York, NY