Long-suffering New Yorkers begging for West Coast fast food chain In-N-Out to plant its Animal-style flag on our shores got quite the jolt this morning: A number of "coming summer 2010" signs bearing the burger company's logo were hanging on some high-profile empty retail spaces, including the former Virgin Megastore in Union Square and Thor Equities' Broadway row of misery in the Flatiron Distirct. Ecstasy! And then agony, as we all remember what day it is. Well played, sirs. Well played.
· Prankster Tortures New York With Elaborate In-N-Out Hoax [Eater]