Looks like a Wall Street Journal reporter got a stern talking-to after he dared refer to Hudson Square as Soho in print. The Hudson Square BID sprung to action, even if the naming campaign hasn't quite been adopted on a large scale: "Ms. Baer and Mr. Kavanagh confessed that they have yet to convince search engines such as Google and Yahoo or the map maker Hagstrom to put them on the map—literally." [WSJ]
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