New Midtown skyscraper 15 Penn Plaza got some vocal Empire State Building fans very worked up this summer, with the ESB contingent worried 15 Penn would ruin the Empire State's place in the skyline. There were no such rumblings about another new Midtown tower, the shockingly-priced Setai Fifth Avenue set to open November 1. And there's a reason for that, says Setai architect Robert Siegel. Namely, the Setai team actually cares about the skyline! "The real challenge on this site was to design a building that would sit comfortably with its neighbors," Siegel tells the Wall Street Journal. "The idea that this building could sit comfortably next to the Empire State Building was a factor in our mind." Maybe that show of support will get some ESB fans fired up to buy, because the Setai still has nothing in contract.
· In Empire State's Shadow [WSJ]
· Setai Fifth Avenue coverage [Curbed]