The former Times Square Theater has been standing vacant at 217 West 42nd Street for more years than Cats spent on Broadway. And after the collapse of the last deal at the site, where designer Marc Ecko held a lease from 2004 to 2009, we'd pretty much given up hope of anything new happening there. But today the Post's Steve Cuozzo reports that a deal for the 30,000-square-foot space is close. And what a deal it is! The building could soon house Broadway 4D, an "entertainment spectacular" that one source described to Cuozzo as "a kind of Las Vegas version of Broadway past and present."
Folks involved in the deal are keeping quiet about it, but because the Times Square Theater has been calendared by the Landmarks Preservation Commission, any plans would need LPC approval. Plus there's the need to convince audiences to see a show about Broadway shows instead of the actual Broadway shows. But we guess Broadway 4D still makes more sense than the old plan to use the building for a Venetian-themed restaurant with canals.
· Times Sq. Theater back from the dead [NYP]
Loading comments...