The James, the Mondrian, the Trump Soho, the Crosby Street Hotel: Soho has no shortage of luxury inns, and that's not even counting veterans like the Mercer and the Soho Grand. But these new hives of hospitality will have to make room for one more: The Post reports that L.A. hotshot Sam Nazarian has locked in a location for his first of two planned New York City hotels, and it's one of Soho's most high-profile empty pieces of property. Nazarian's company is behind the recent purchase of 140 Sixth Avenue, the former gas station between Spring and Broome Streets. The gas station was torn down a while back, and the site?which extends through to a quiet block of Sullivan Street?has seen a number of derailed proposals over the years.
Two of those proposals are pictured above. Most recently the site was earmarked for a 19-story eco-friendly hotel designed by Della Valle Bernheimer. That glassy wonder was drawn up in 2008, and architect Andrew Bernheimer tells us his firm is not currently involved with Nazarian, so don't expect the final product to be "wrapped with a continuous structurally glazed window wall, with recessed slab edges which articulate the facade as a series of horizontal strata." Seriously, don't. You'll just be disappointed.
What will the new hotel look like? We don't know! There are no new building permits filed for the site just yet. According to the Post, Nazarian is bringing both his SLS and Redbury brands to New York, and it's not clear which name will get slapped onto this one?which, by the way, is just steps from the James and Trump Soho. Battle of the Bellhops?
· Some LA flavor comes to Sixth Avenue [NYP]