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Safety in Verse

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Are crosswalk signs more effective when written in, say, seventeen-syllable verse? Over 200 safety haiku designed by poet John Morse are being installed at 12 danger-prone sites around the five boroughs. NYCDOT Commissioner Janette Sadik-Khan explained to City Room (in prose) that "A lot of our signs are largely ubiquitous" and "we look for new ways to get through to the public." What say commenters/ To inventive, twee signage/ that makes tourists stare? [City Room]