The Curbed Cup, our annual award to the New York City neighborhood of the year, is kicking off with 16 'hoods vying for the prestigious fake trophy. This week we'll have two matchups per day, and all the results and the full tourney bracket will be reviewed on Friday. Voting for each pairing ends in the wee hours the next morning. Let the eliminations commence!
In a drastic departure from Curbed Cup tradition, this year we're giving Williamsburg just one entry, not two. But what a year the neighborhood had! A few stalled sites came back to life, including the third Northside Piers tower. The Hotel Williamsburg opened, and there are several other hotel projects on the way. And the Finger Building opened!
Facing off against Williamsburg is a neighborhood that some would, ah, not exactly consider a neighborhood. 'Hood nicknames are a perennial presence in real estate listings, but one nickname was the last straw this year for Brooklyn assemblyman Hakeem Jeffries: ProCro. The name, which combines gentrified Prospect Heights with gentrifying Crown Heights, led Jeffries to propose legislation banning nabe nicknames (and endangering the future of 'Hoodwinked). And thus it finds itself with a seed in the Curbed Cup.