Ridership on the East River Ferry has fallen nearly 50 percent since the ferry opened in June. Any strategies, ferry operators? Yes, as a matter of fact! Currently the ferry just provides coffee in the morning, but it's looking at options for snacks and drinks in the afternoon, including a bar on board the ferry. Future development in Greenpoint should also be a help, but we'd advise trying the bar option in the meantime. [MetroFocus]
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