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Piperlime Coming to Soho; Eataly Gets a Beauty Counter

And now, the latest from Racked NY, covering shopping and retail from the sidewalks up.

1) Times Square: There's a new kid in Times Square: Superdry, a British import that Racked describes as "sort of like a Japan-obsessed version of Abercrombie & Fitch." And it will stay open until 1 am. Shopping for the post-theater crowd?

2) Soho: Online retailer Piperlime, after an experiment with a pop-up on Mercer Street in 2010, will be opening a brick-and-mortar store at 121 Wooster Street.

3) Flatiron: Eataly is getting perhaps the one thing it doesn't have: a beauty counter.

· Racked [ny.racked.com]