There's a new hotel in the works for Fifth Avenue above Madison Square, according to Mad Park News, if permission is granted for a 23-story tower to piggyback on the McKim Mead, & White bank at the corner of Fifth and 28th Street within the landmarked Madison Square North Historic District. The extant bank building would be kept primarily as is, but a 23-story tower with no progressive setbacks would be placed back from the avenue along 28th Street, with an initial setback of 15 feet from the street face. There is some criticism about the proposed design—outlined at Cityland——but building owners Quartz Associates LLC have employed Platt Byard Dovell and White to design the project. The firm has some experience working with landmarks and architecturally significant buildings, including the New York Historical Society home on Central Park West.
· Another New Hotel Proposed for Nomad Neighborhood [MadParkNews]
· Proposed 23-Story Hotel Tower at Fifth Avenue and West 28th Street Considered by Landmarks [Cityland]
· Platt Byard Dovell and White [pbdw.com]