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535 Fourth Avenue Joins Brooklyn's 'Canyon of Mediocrity'

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Fourth Avenue in Park Slope and Gowanus was dubbed the "Canyon of Mediocrity" in 2012 by Wall Street Journal writer Robbie Whelan (in an article titled "Brooklyn's Burden," no less) and the new building at 535 Fourth Avenue from developers Slate Property Group, Adam America and AEW Capital Management and architects Aufgang Architects will do nothing to negate that image. The Commercial Observer published the first rendering of the 148-unit mixed-use building yesterday, and, as Brownstoner points out, the design is depressingly similar to another project from Slate, Adam America, and Aufgang further down the street. "We see tremendous potential to add value to the avenue by developing unique, high-end residential properties that fill a void in the Park Slope marketplace," the principal and co-founder of Slate said. Yeah, uh, "unique." Sure.
· Renderings Revealed for 535 Fourth Avenue in Park Slope [Commercial Observer]
· Why Does This Design for 535 4th Avenue Look So Familiar? [Brownstoner]
· Tracking the Development Boom on Brooklyn's Fourth Avenue [Curbed]