According to the brokerage handling the residential sales and marketing at 150-154 East 23rd Street, the new condo building will be "very radical for the area," thanks to its glass and stone veneer facade. Whatever it ends up looking like, it will definitely be a departure from the iconic century-old Vercesi Hardware store that it is replacing.
Developer Bill Cheng tells The Real Deal that the building will rise to 20 stories, with 80,000 total square feet divided into 46 condos and a ground-floor retail space. 600-square-foot one-bedrooms and 950-square-foot two-bedrooms will go on the second through 11th floors, with larger pads — two- three- and four-bedrooms of up to 3,000 square feet — on the upper floors. ODA Architecture is designing the building. The developers hope to start construction soon, and sales are expected to launch by spring of 2015.
· Gramercy condo building on old hardware site to rise 20 stories [TRD]
· Iconic Hardware Store Being Replaced With Condos [Curbed]