The development of Christian de Portzamparc's 400 Park Avenue South, formerly known around these parts as the Tower of Glassitude, has been full of ups, downs, and hiccups, but now, a development: the rental portion of the dual condo/rental building will be known officially as Prism at Park Avenue South. While still tacky, and no doubt based on the design that Portzamparc loves to wax poetic about, the name is nowhere near as cringeworthy as the condo portion's earlier unveiled name descriptor of Sky Couture. The Times, who first unveiled "Prism," has a few more details on the rising 40-story tower: the building's top 18 floors will be dedicated to The Toll Brothers' 81 condos, ranging from $1.2 million for a studio to $15 million for a four-bedroom, while its lower 22 floors will be dedicated to Equity's rentals, whose cheapest studios will start renting around $3,300. Renters at the chic sight will be entering on 28th Street, despite the likeliness that the rental portion of the building will don the address of 402 Park Avenue South.
As per the Times, the building's rentals will feature synthetic-stone counters, oak-strip floors and Whirlpool appliances. The building's condos, designed by Stephen Alton, will offer glass counters, Miele appliances and marble vanities. Prism expects to start leasing by the end of the year, but Sky Couture will not appear on the market until 2015 and the condos will open for sales in the next few weeks.
UPDATE: This article previously stated that the condos of 400 Park Avenue South were call "Sky Couture," but that is incorrect. "Sky Couture" is just a phrase used to describe the condos. Curbed regrets the error.
· A Two-in-One Tower [NYT]
· 400 Park Avenue South [Curbed]
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