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Original Transit Authority Graphics Manual to Be Auctioned


Along with Andy Warhol's lease from 1962, another of the items going up for auction at Sotheby's' The New York Sale (the company's inaugural eBay auction) on April 1 is a rare original copy of the 1970 New York Transit Authority Graphics Standard Manual. The Standard Manual was put together by the famed Massimo Vignelli and fellow designer Bob Noorda in 1967, which defined a style and look for the New York City subway system signage that has survived to this day. The manual became a source of renewed attention in 2012, when designers Jesse Reed and Hamish Smyth of design firm Pentagram discovered an original copy in their office's basement. They put the whole thing online and, with permission from the MTA, launched a Kickstarter to reprint a limited run. That turned out to be almost unfathomably successful, raising over $800,000 in 30 days via more than 6,000 backers, which indicates that there will probably be significant interest in the original copy that is going to auction. That copy is expected to fetch between $5,000 and $7,000.

· The Design Bible Behind New York City's Subway Republished as a Limited-Edition Book [Slate]
· The Standard Manual [website]
· Own the Original Lease for Andy Warhol's First NYC Studio [Curbed]