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Ridiculous Rental Amenities; Buying on the Upper East Side

Welcome to It Happened One Weekend, our weekly roundup of The New York Times real estate section...

1) Rich people. What are they spending millions of dollars on? What are they complaining about? This is What's Up With Rich People? "If you want to increase the likelihood of tenants renewing, you really have to give them something more," says Rob Neiffer of Invesco Real Estate, which is why his company's portfolio of luxury rental buildings and other rental buildings are now offering insane amenities to their tenants. Knicks tickets with player meet-and-greets, reservations to fancy restaurants, resident-only wine tastings, Tribeca Film Festival tickets, and more await some lucky renters. The point is to is to give "a living experience that seems so wonderful to these residents they feel they can't get it somewhere else." [Luring Renters With V.I.P. Treatment]

2) Every "The Hunt" column begins with the Hunters describing the apartment they want, and ends with them rationalizing whatever they came away with. This is The Hunt: Dreams vs. Reality
The Hunter: grad students looking to rent
Price
Dream: $600,000
Reality: $650,000
Neighborhood
Dream: Central Park West
Reality: Upper East Side
Amenities
Dream: 1BR, doorman
Reality: 1BR, doorman, co-op
Summary
This week's Hunter is a journalism at Columbia, who recently relocated to New York from Florida. He was renting on the Upper East Side and decided he wanted to buy a one-bedroom "on or near Central Park West," but with a budget of $600,000, that became less likely. Eventually, he started looking across the park and came across a one-bedroom co-op in a doorman building on East 79th. The apartment was in pretty good condition and he paid $650,000 and is reportedly surprised by "the number of dry cleaners, palm readers and businesses catering to pets," which he calls "the three most prevalent businesses on the Upper East Side." [The Hunt/The Upper East Side Bats Its Eyelashes; photo by Katie Killary/Curbed Photo Pool]