[All photos by Max Touhey for Curbed]
It's been just over nine months since Pasha Nowrouzi, who goes by Poosh to his friends, moved into a loft in Bedford-Stuyvesant, his first apartment in New York City. Like a lot of young creative types moving to city to find their independence, Nowrouzi put a lot of thought into the way his home looked. The apartment came unfurnished and for the first month, the only furniture that he had was a mattress and a television console. But in the months since, he's filled the one-bedroom with art and artifacts; the resulting space reflects his creative sensibilities and inspires the work he does as the creative director of a real estate company in Brooklyn. "I wanted a place that allowed me to get into my creative zones," Nowrouzi said. "That was really important to me in terms of how I furnished it—I wanted a creative space, both physically and mentally."
But despite the fact that he had an in by working at a real estate company, Nowrouzi found his apartment the way many New Yorkers do: online. After he moved here, he was living in a sublet in Carroll Gardens, though the term was only four months, so he needed a place fast. "Finding a place in new York can be pretty brutal," he said. "Especially if you're on a time crunch." But he got lucky: The apartment in Bed-Stuy was only the second place he looked at, and he signed the lease the very same day his sublet ended in Carroll Gardens.
One of his biggest considerations was, unsurprisingly, location. Nowrouzi's office is located in Downtown Brooklyn, and Bed-Stuy presented itself as an affordable and close enough option. "I'm new so I'm still learning about the neighborhoods," he explains. "But after nine months I've really grown to like it."
One of the toughest aspects of setting up his apartment, according to Nowrouzi, is the space issue—he's still adjusting to the smaller size of New York City apartments, especially compared to the places lived back in Maryland. Soon after he moved in, he began looking for furniture that would match his "minimal, earthy, and cozy" aesthetic. He spent a month scouring online shops like France and Son and Overstock, along with that young-New-Yorkers' staple, Ikea. Nowrouzi decided to forgo a couch to create more space in the living area, and on one side of the dining table, he's placed a wooden bench instead of chairs, also to be able to accommodate more people in a smaller setting.
Nowrouzi also put more unique flourishes on the space. Much of the artwork in the space was created by his friends—drawings on the doors upstairs, for example, were created by a friend using permanent marker following a night of drunken revelery. (Lucky for Nowrouzi, his friend displayed a deft hand.) He also added some on his own personal flourishes to the space. For example, He converted a broken Buddha statue into a planter by gluing the pieces back together and stuffing the center. Meanwhile, a few photographs that hang on the wall next to the kitchen depict scenes from New York, reflecting Nowrouzi's side gig as a freelance photographer.
Perhaps the hardest part for Nowrouzi in regards to the apartment is the lack of privacy it's hard to have friends over without a door to the bedroom, but for now, it's something he's happy to overlook. He's simply excited to see how his creative journey pans out, both in his life and in his home.
· House Calls archive [Curbed]