Artists’ once-wild Soho loft seeks $5.75M after a makeunder

The last time we looked at this loft, located at 33 Greene Street in Soho, it looked a bit … uh … different, thanks to a maximalist redo by oh-so-eclectic interior designer Ricky Clifton. Now, it’s back on the market with a slightly more sterile—but probably sellable—look, with a new asking price of $5.75 million.

The loft is owned by art-world megastars John Currin and Rachel Feinstein, which could explain the once-wild look—and the collection of Currin paintings that previously hung in the space. Here’s how the New York Times described the place back in 2011:

[T]he apartment’s many charms include a Boffi kitchen, a 14-foot-long dining table, an enormous tufted aubergine sofa (once the Duchess of Windsor’s), a wealth of midcentury Italian furniture by Gio Ponti, Piero Fornasetti and Carlo Mollino, and a swath of leopard-print carpeting in the foyer.

The couple’s bedroom features a massive hand-carved, custom-made gilded bed from England, extra long to accommodate Mr. Currin’s 6-foot-3 frame. In their sons’ bedroom is a mural done in the style of Gio Ponti; off to the side is a little barroom with malachite wallpaper, the whole thing done up with the help of the art-world decorator Ricky Clifton.

But the Tropical Modernism motifs and gilded touches that Clifton brought to the space are long gone, perhaps because the apartment hadn’t gotten any takers in more than a year. They’ve been replaced by a lot of white, courtesy of a staging job by ASH NYC: The great room, master bedroom, and an adjacent study have been redone with white walls and furniture.

Some touches—the teak-lined sitting room just off the foyer, the original 19th-century columns—remain, and it’s all very nice, though there’s a lot less personality than before. It remains to be seen if the makeunder will help the place sell.

• Listing: 33 Greene Street #4E [Compass]
• Eclectic Soho Loft Is an Uninhibited Designer's Paradise [Curbed]