And this time around, there’s been a shake-up: Douglas Elliman broker Luis Ortiz is out (not for any sinister reason, though—he moved to Paris), and Town Residential’s Steve Gold is in, joining Elliman’s Fredrik Eklund and Nest Seekers International’s Ryan Serhant for many episodes’ worth of dramatic antics and goofy ploys to sell multi-million dollar apartments to people who are inexplicably willing to have the process captured on camera.
And apparently, ratings for the series are good enough to warrant not one, but two spin-offs: Bravo announced this week that both Eklund and Serhant would star in their own separate series, though premiere dates for those have yet to be announced. Eklund will team up with fellow Bravo-lebrity Bethenny Frankel (who, you’ll recall, tapped the celeb broker to sell both her Soho and Tribeca apartments) on a series about their adventures in flipping New York real estate.
Serhant, meanwhile, is going the “fix your life” route with Sell it Like Serhant, which will apparently follow him as he “answers the call of struggling sales representatives, desperate for his expertise.” (Sure, why not.) He elaborated in an Instagram post:
SELL IT LIKE SERHANT was just picked up for a full season by @bravotv!!!!!!!!!!!!!!! Even though I was almost hit by 2 cars and a bus, I just couldn't contain myself and I had to run out all of my energy in front of the Louvre I cannot believe this journey. From coming to NYC to be a stage actor, to going on a soap opera, to getting killed off on the soap, to getting my real estate license to pay my rent, to selling my first listing, to getting onto Million Dollar Listing New York and being nominated for two Emmy Awards, to now having my OWN SHOW that I'm co-executive producing!!!! AHHHHHHHHH I LOVE LIFE AND I LOVE PARIS!!!! Here's the full press release on Deadline: -- Sell it Like Serhant Produced by World of Wonder with Randy Barbato, Fenton Bailey, Tom Campbell and Danielle King serving as Executive Producers along with Ryan Serhant and Rob Bola as Co-Executive Producers. It doesn’t matter what you’re selling–if you know your client and your product, a good salesman can sell anything to anyone. No one exemplifies this better than the leader of one of the top real estate teams in the U.S., Ryan Serhant (“Million Dollar Listing New York”). In this new series, Ryan puts his sales skills to the ultimate test when he answers the call of struggling sales representatives, desperate for his expertise. While Ryan learns the tricks of a particular trade, he will also give under-performing employees a head-to-toe business overhaul and turn them into sales machines. #SELLITLIKESERHANT
So there you have it—more real-estate reality shenanigans to binge-watch (or hate-watch, depending on your perspective) will be coming down the pike soon. And yes, we’ll be recapping MDLNY when it returns in May—stay tuned for that.