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New York Fashion Week takes over iconic NYC sites once again

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The Met Breuer, the Cooper Hewitt, and other beloved New York locations have held shows this year

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New York Fashion Week is a time when designers come to the city to show off the latest and greatest in their lines for the next season—and increasingly, they’ve chosen to do so in unexpected New York City locales, rather than sticking to “the tents” that have long been the domain of the shows.

In years past, designers have staged shows in spots as varied as the Spring Street Salt Shed (Heron Preston, in a collaboration with the Department of Sanitation); RKO’s Hamilton Theater in Upper Manhattan (Alexander Wang, last February); and Roosevelt Island’s Four Freedoms Park (Kanye West’s Yeezy season 4 collection, which didn’t go quite as planned).

This year will be no different: We’re only on day two of NYFW, and designers have already used museums and stadiums for their shows, with more offbeat locations—like Washington Square Park—to come.

Perhaps the most Instagrammed—and, for the hoi polloi, accessible—spot during NYFW is 29Rooms, a so-called “interactive funhouse” that pops up in Williamsburg for the duration of the event. (Unsurprisingly, the ticketed event is already sold out, but there are always ways to finagle a spot inside.) This year, following the theme of “Turn It Into Art,” rooms—yes, there are 29—are kitted out with all manner of projects, from a neon light display by Symmetry Labs to an installation, “curated” by actress Emma Roberts, that’s just a giant typewriter with a Joan Didion quote:

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Lifesize @emmaroberts x @refinery29 #nyfw

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As for the rest of the fashion extravaganza, here are some of the coolest New York City locations that designers have staged shows at thus far:

Derek Lam at the Grill (aka the former Four Seasons)

Carolina Herrara at the MoMA Sculpture Garden

The Row at Bemelmans Bar at the Carlyle Hotel

Maryam Nassir Zadeh at the East River Park running track

Rihanna’s FENTYxPUMA at the Park Avenue Armory

#FENTYxPUMA by #Rihanna #SS18 #FashionShow #NYFW

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Kate Spade at the Grand Central Oyster Bar

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Rachel Comey at the Met Breuer

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Tory Burch at the Cooper Hewitt

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Tom Ford at the Park Avenue Armory

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Off-White at 23 Wall Street

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VFiles at the Barclays Center