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Mapping the Novogratz-Designed Properties in New York City

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Bob and Cortney Novogratz launched their careers as real estate developers and interior designers in New York City nearly two decades ago. Since then, they've achieved infamy through TV shows, book deals, indoor basketball courts, and their ability to reproduce seven times. But while the whole universe knows that they live in Manhattan?they are "the coolest family in the world" after all?how many projects have the Novogratzes actually designed here in New York? And just how many of those include that must-have of Novogratz features, hereinafter referred to as the Novogratz Signature Indoor Basketball Court!? We set out to find the answer?look below the jump for our findings. Of course, we're guessing this is an incomplete survey, so commenters, feel free to let us know what we missed!


?David Stein
· All Novogratz coverage [Curbed]

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1. Novogratz HQ

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400 West Street
New York, NY 10014

This is where the magic happens. And we're not just talking about the seven Novogratz offspring. Since they first "vertically enlarged" this townhouse back in 2009, the Novogratzes have used their West Street home as a showroom for clients and as a springboard for new ideas, including the Novogratz Signature Indoor Basketball Court! Of course they'll willingly part with it for $18.5 million.

2. 1 Centre Market Place

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1 Centre Market Place
New York, NY 10013

The Novogratzes definitely have a "thing" for Little Italy, having designed two townhouses on Centre Market Place. Unfortunately for 1 Centre Market Place, the "thing" was more like a "fling" as the interiors were hardly touched by the Novogratz clan we know and love. Judge for yourself, but this one's on the market and its mundane design might explain why Million Dollar Listing broker Ryan Serhant just slashed the price by $2 million.

3. Alphabet City Townhouse

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238 East 4th Street
New York, NY 10009

In a move that shocked the interior design world, Bob and Cortney traveled east of 1st Avenue in 2009 to get their hands on the townhouse at 238 E 4th St, which was ultimately divided into a penthouse and lower-level unit (with garage). Neither unit has a basketball court, and the design is arguably more minimalistic than the typical Novogratz aesthetic. Regardless, Bob and Courtney must have worked their magic consistently as the two units were almost sold together in late 2012.

4. Chelsea Townhouse

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343 West 19th Street
New York, NY 10011

343 West 19th Street is an original Novogratz production—they first renovated it back in 1996. At first glance, it looks (unsurprisingly) outdated. Everything seems brown, and we all know that the best—and only—place for this amount of brown is inside a box of chocolates. But further inspection reveals classic, quirky Novogratz moments like the toned-down David Bowie portrait.

5. Big Z's House

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24 Thompson Street
New York, NY 10013

This Soho townhouse was once owned by now-retired NBA center Zydrunas Ilgauskas, which can only mean one thing: irony! That's right, this house appears to have never had a Novogratz Signature Indoor Basketball Court, but it does have an atypically rustic feel (following a few upgrades by Ilgauskas' wife) and 17' tall ceilings—all in all, a perfect habitat for over-sized persons from Lithuania, or for a stack of Novogratzes.

6. 5 Centre Market Place

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5 Centre Market Place
New York, NY 10013

Bob and Cortney named their kids Wolfgang, Bellamy, Tallulah, Breaker, Five, Holleder, and Major. Does this mean the Novogratzes have an insatiable desire to see their children lead tortured lives? We'd rather not speculate. Do they at least have a favorite child they're willing to nurture? Not on record (although Five and Tallulah are homeschooled). But what's obvious is that 5 Centre Market Place got a whole lot more love from Mama and Papa Novogratz than younger brother 1 Centre Market Place. How do we know? Novogratz Signature Semi-Indoor Basketball Court!

7. Surf Shack

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95 Rockaway Beach Boulevard
Queens, NY 11693

Like the Novogratz townhouse on West Street, we wish all Novogratz projects were like this: fun, colorful, and adorned with eroticized cats. They designed it for a pair of surfing sisters for the first episode of "Home by Novogratz" on HGTV. We'd suggest you check this surfer's pad out for yourself, but it's located in the Rockaways and its exact address is unknown. Of course, you could also pick-up your own run-down New York beach house and do the same thing.

8. Gramercy Penthouse

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340 East 23rd Street
New York, NY 10010

Neither a townhouse nor a surf shack, this Novogratz-designed penthouse lies somewhere above Murray Hill. (This isn't the apartment's actual address.) It's pretty and full of big-name designer furniture, shiny features, lots of sun, and upside-down paintings. Again, no basketball court here, but if there was, we imagine Big Bob Novogratz would call this one his slam dunk.

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1. Novogratz HQ

400 West Street, New York, NY 10014

This is where the magic happens. And we're not just talking about the seven Novogratz offspring. Since they first "vertically enlarged" this townhouse back in 2009, the Novogratzes have used their West Street home as a showroom for clients and as a springboard for new ideas, including the Novogratz Signature Indoor Basketball Court! Of course they'll willingly part with it for $18.5 million.

400 West Street
New York, NY 10014

2. 1 Centre Market Place

1 Centre Market Place, New York, NY 10013

The Novogratzes definitely have a "thing" for Little Italy, having designed two townhouses on Centre Market Place. Unfortunately for 1 Centre Market Place, the "thing" was more like a "fling" as the interiors were hardly touched by the Novogratz clan we know and love. Judge for yourself, but this one's on the market and its mundane design might explain why Million Dollar Listing broker Ryan Serhant just slashed the price by $2 million.

1 Centre Market Place
New York, NY 10013

3. Alphabet City Townhouse

238 East 4th Street, New York, NY 10009

In a move that shocked the interior design world, Bob and Cortney traveled east of 1st Avenue in 2009 to get their hands on the townhouse at 238 E 4th St, which was ultimately divided into a penthouse and lower-level unit (with garage). Neither unit has a basketball court, and the design is arguably more minimalistic than the typical Novogratz aesthetic. Regardless, Bob and Courtney must have worked their magic consistently as the two units were almost sold together in late 2012.

238 East 4th Street
New York, NY 10009

4. Chelsea Townhouse

343 West 19th Street, New York, NY 10011

343 West 19th Street is an original Novogratz production—they first renovated it back in 1996. At first glance, it looks (unsurprisingly) outdated. Everything seems brown, and we all know that the best—and only—place for this amount of brown is inside a box of chocolates. But further inspection reveals classic, quirky Novogratz moments like the toned-down David Bowie portrait.

343 West 19th Street
New York, NY 10011

5. Big Z's House

24 Thompson Street, New York, NY 10013

This Soho townhouse was once owned by now-retired NBA center Zydrunas Ilgauskas, which can only mean one thing: irony! That's right, this house appears to have never had a Novogratz Signature Indoor Basketball Court, but it does have an atypically rustic feel (following a few upgrades by Ilgauskas' wife) and 17' tall ceilings—all in all, a perfect habitat for over-sized persons from Lithuania, or for a stack of Novogratzes.

24 Thompson Street
New York, NY 10013

6. 5 Centre Market Place

5 Centre Market Place, New York, NY 10013

Bob and Cortney named their kids Wolfgang, Bellamy, Tallulah, Breaker, Five, Holleder, and Major. Does this mean the Novogratzes have an insatiable desire to see their children lead tortured lives? We'd rather not speculate. Do they at least have a favorite child they're willing to nurture? Not on record (although Five and Tallulah are homeschooled). But what's obvious is that 5 Centre Market Place got a whole lot more love from Mama and Papa Novogratz than younger brother 1 Centre Market Place. How do we know? Novogratz Signature Semi-Indoor Basketball Court!

5 Centre Market Place
New York, NY 10013

7. Surf Shack

95 Rockaway Beach Boulevard, Queens, NY 11693

Like the Novogratz townhouse on West Street, we wish all Novogratz projects were like this: fun, colorful, and adorned with eroticized cats. They designed it for a pair of surfing sisters for the first episode of "Home by Novogratz" on HGTV. We'd suggest you check this surfer's pad out for yourself, but it's located in the Rockaways and its exact address is unknown. Of course, you could also pick-up your own run-down New York beach house and do the same thing.

95 Rockaway Beach Boulevard
Queens, NY 11693

8. Gramercy Penthouse

340 East 23rd Street, New York, NY 10010

Neither a townhouse nor a surf shack, this Novogratz-designed penthouse lies somewhere above Murray Hill. (This isn't the apartment's actual address.) It's pretty and full of big-name designer furniture, shiny features, lots of sun, and upside-down paintings. Again, no basketball court here, but if there was, we imagine Big Bob Novogratz would call this one his slam dunk.

340 East 23rd Street
New York, NY 10010